Ví dụ về việc sử dụng New coke trong Tiếng anh và bản dịch của chúng sang Tiếng việt
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New Coke is back.
Remember New Coke?
New Coke is coming back.
With two words: New Coke.
New coke and classic Coke. .
Remember the New Coke?
New Coke received more than $1 billion worth of free publicity.
Tagged failure, new coke.
New Coke should have been the world's most successful product.
Do you remember the“New Coke” catastrophe?
At present,Coca-Cola is fighting a two-front battle with Classic and New Coke.
From cars that float to New Coke bad ideas have permeated the marketplace for decades.
How many people tried the New Coke formula?
By launching New Coke, Coca-Cola was therefore contradicting its previous marketing efforts.
GA.- For the first time in years,Coca-Cola is introducing a new Coke flavor: Orange Vanilla.
Pepsi sales would benefit from the New Coke mishap for some time, But then Pepsi started making mistakes of its own.
Faced with shrinking sales, the firm completely abandoned the recipe for its flagship,launching New Coke in April 1985.
Some will fail spectacularly and publicly: New Coke, the movie John Carter, the Ford Edsel.
Now it was telling consumers that they had got it wrong, as if they had discovered Coke wasn't it,but rather New Coke was instead.
When people and businesses are afraid to try something new, Quincey calls it"the New Coke syndrome," referring to the product Coca-Cola Co. rolled out in 1985.
In particular, we must take a closer look at the growing competition between Coca-Cola and Pepsi-Cola in the years andeven decades prior to the launch of New Coke.
Original Coke was called Coca-Cola Classic while New Coke kicked around in various forms, including Coke II, until it was ultimately killed off in 2002.
Traditional marketing adage says multiple logos is risky because it can create“brand confusion,” says Sterling Marketing founder Karen Leland, like when Coca-Cola(CCE)launched New Coke in 1985.
Alongside Coca-Cola's New Coke and Harley Davidson's perfume, Gerber's attempt to crack the adult food market is certainly one of the main entrants in the branding Hall of Shame.
Two world wars, nineteen presidents, the Titanic's maiden voyage, man's first steps on the moon,McDonald's selling its first burger, new Coke, Woodstock, and countless other historic events.
New Coke will be available in the US this summer via a(very) limited promotional run to bring to life one of 1985's biggest cultural moments- both on and off screen.
The most obvious case of brand amnesia occurs when a respected and long-standing brand tries to create a radical new identity,such as when Coca-Cola tried to replace its original formula with New Coke.
Follow-up taste tests revealed most consumers preferred the taste of New Coke to both Coke and Pepsi[39] but Coca-Cola management was unprepared for the public's nostalgia for the old drink, leading to a backlash.
When we heard that Season Three would be set in the summer of 1985 andthey wanted to integrate New Coke, we knew we had an opportunity to revisit that time period in a fun and unexpected way that would also allow us to be part of one of this year's most anticipated pop culture moments.”.